.jpg)
ost of the discussion about design on the Internet revolves around light-use scenarios: how to make users understand, how to attract users, how to reduce learning costs, how to keep the product interesting... High-use scenarios are often overlooked. A large category of products (such as communication products, office software, etc.), their users need to use a lot. In this scenario, attractiveness, understanding, etc. are no longer important. Skilled users just want to be able to quickly help them complete their tasks, the sooner the better!
I will analyze "design for skilled users" from four b2b data aspects: information arrangement, operation time, reduction of steps and quick operation.
1. Information Arrangement
Navigation and the home page are the biggest dependencies for new users, and are likely to be the biggest burden for experienced users. Navigation and homepage, the former lists all the entrances, the latter shows the most interesting things, but these are meaningless to skilled users, they still have to start from a small corner of the navigation every time. The first-level menu expands the second- and third-level menus. After finding the corresponding page from the navigation, it may take a few rounds of jumps to come to the place that is really useful to them.
1. Frequency > Crowd > Logic
With a single way of thinking, there are many ways of arranging information, such as according to popularity, level, according to task type... But in order to achieve the best effect of information arrangement, any single way of thinking is difficult to work, and the best solution It will be uncertain due to external conditions, background, population and other factors, but I think the following thinking method is applicable to most situations.
First, you should put high-frequency content at the top. The user's time is very precious, and if you can achieve your goals immediately, you will never worry about whether the information arrangement is completely logical.
Then, it's up to the audience. The ideal situation is that the activities of the same type of users are in a specific block, rather than scattered throughout the page. This way the user doesn't have to go through the entire page to switch.
Finally, for things that don't get much attention, but can't be removed from the interface, they need to be arranged logically. This is the best way to ensure that when users need them, they can be found logically.
2. Personalization
If personalization is allowed, the arrangement of information can be less tangled. For example, the user type can be determined when logging in, so as to give the home page and navigation suitable for such users; or, the user can customize the home page and navigation by dragging and dropping.