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The xxxx project has been under construction for 14 months, and finally faced the ending of being called off. I feel very sad and regret it, because when category email list looking back on this process, I did find out what I have done or made mistakes in. In this self-reflection, sum up experience and lessons. Let’s introduce some background first: this product is a new product from 0-1, the category email list product development direction and target group are uncertain, and the product needs to be found (there are several articles about how to determine the product positioning, if you are interested, you can read it click), and finally confirmed that it is a behavior analysis product for the B-side.
Judging from the current results, the product positioning of this product is not wrong, because there are internal and external customers to consult category email list and "buy" this product, so why does it still fail? To sum up in one sentence: the product has little value in the target scenario, and the leader's approach is used. Bottom line: This is a product that rolls to the brim. Indeed, based on the category email list information available, the reality that is currently presented to leaders is that there is little value. This reality is caused by many factors. To summarize the reasons, there are the following points. 1. Do not pay attention to business value. This is the most important reason. Why do you say this? Because the boss only cares about whether the product brings "economic benefits.
If not, no matter how well-built the product is, it may be just a show in the eyes of the leader. In this case, the product's Life and death are between the boss's words, so this is the foundation of the product. However, I only focus on the construction of the product category email list itself. Although I investigate the needs of users, it is only to obtain the needs and use it for product construction. The online functions have not been promoted to users in time, and the user value has not category email list been converted into product business value. 2. Excessive hesitation, hesitation will lead to defeat. Because this is a new product, when no one tells me that the current product direction is the right one, I always feel unconfident and skeptical, which leads me to keep thinking: wait for the product to mature.